streetsole

New Kicks on the Block?

2007-01-20T23:55:00.000-08:00

Check out the latest kicks that Japan is rockin!

Why Not Me?

2007-01-20T23:49:00.000-08:00

WHY NOT ME? by Amis

Robin Sharma, author of The Greatness Guide and The Monk Who Sold His Ferrari claims that reading keeps him on the game – and at his highest. I absolutely agree and even in my profession, reading is one of my true sources of ideas and inspirations.

February is coming and as promised I wanted to come out with Tee’s of different designs. Basically, my concept revolves around sports.(It was been my dream of becoming the Nike of the Philippines). But being an artist, there will be times that your focus becomes more intense and your ideas are shouting out loud on your head you can’t contain them no longer.

There will be times as well, when your head is as empty as, ahem, my pockets! No ideas, no concepts, no nothing. There comes the help of reading (observing is another source). One of my clients (or two of them, whom I consider gifts to my company because of the motivation I’m getting from them) gave me a book by Robin Sharma. Very nice book! It’s a good sequel to The One Minute Manager and Fish.

While reading, I got caught on these three words Mr. Sharma thread together (or borrowed from an advertising guru named Donny Deutsch): WHY NOT ME? I thought it will make a pretty good statement (on a Shirt) – and every one can wear.

WHY NOT ME? You see a man driving a Ferrari? Did it ever occur to you asking yourself, “WHY NOT ME, driving that pretty machine?”

You get a copy of a magazine and read about a young dude who’s making millions of ninoys. Were you just contented admiring? Did you never asked your self, “WHY NOT ME?”

Every time you see your crush, your heart starts to beat faster and suddenly happiness on every of those moments, strikes you. Never wished those moments could stay there for a long time? Perhaps, forever? Then after some time, you saw that one lady of your dream holding hands with a guy (we start calling them “lucky bastard” after a while) you never imagined she’ll even date. Man, WHY’S THE GUY NOT YOU?! WHY NOT YOU?! WHY NOT - YOU?!

Because you were scared?

Mr. Deutsch wrote in his book Often Wrong, Never in Doubt, “For every person with the stuff, the one out of a hundred who goes to a rarefied place is the one who says, ‘WHY NOT ME?’, and goes for it.”

Stop being jealous. Stop being envious. Stop being complacent.

Start reading biographies of successful people. Start thinking of the dudes you admire the most. Start observing the good stuffs being enjoyed by the “lucky ones” – or I should prefer to call “the strong ones”. And when get inspired by them, ask yourself “WHY NOT ME?”

Get your share of this life!

WHY NOT ME? TEE’S ARE AVAILABLE AT PLAYGROUND STORE IN Q.C. PHILIPPINES (38 Scout Ybardolaza, Units A & B, AC Building Sacred Heart Quezon City). For reservation, you can call me at my office (4420211 – 13). Other shirts available on February: Intensity, Heart Power, Deepest Fear, Playground Is Love Collections and more.

Kissing Seen

2007-01-18T03:23:00.000-08:00

Party Time

2007-01-18T03:15:00.000-08:00

Buff Monster Pink

2007-01-16T00:04:00.000-08:00

Always Fresh!

2007-01-15T22:24:00.000-08:00

Guns & Pacman Tee

2007-01-11T21:43:00.000-08:00

Rock the Bellz

2006-12-18T05:36:00.000-08:00

Tru Youth in BPM Magazine this month!

2006-12-18T05:28:00.000-08:00

What's better than seeing your design in one of your favorite magazines? Seeing it there twice! Seriously, this has been such a great validation for all the hardwork we have put in. Thanks BPM!

Unbreakable Shoot

2006-12-09T06:47:00.000-08:00

Just finished doing the Unbreakable shoot for the website. Our model was so great that it was really quick and fun. Here is a sneak peek of some of our pictures.

So do you?

2006-12-08T21:22:00.000-08:00

L-Time & Adidas Party

2006-12-08T02:34:00.000-08:00

This must have been one of the most entertaining parties i've been to in a while. L-time Studio and Adidas joined up to promote their new adidas watch and the dope adidas gear for the holidays. They had DJ Mo Twister on the mic with his crew asking all the forbidden questions that his radio show is known for. A lot of high profile celebs started to duck as he scanned the room for victims to answer his questions. They even got Juddha Paolo to kiss his gay co-host Mojo on the lips.

Dustin Dollin Project 8 No Skool

2006-11-24T21:58:00.000-08:00

We're going to Vegas baby!

2006-11-24T03:33:00.000-08:00

Unbreakable Booth

2006-11-18T07:25:00.000-08:00

This is what our booth looked like at the Lifestyle Network Bazaar in Power Plant.

Yes...we did bring an Xbox just incase we got bored.

It did start to attract a big crowd.

It started to feel like we were all hangin out in my living room.

DJ Day

2006-11-17T16:29:00.000-08:00

DJ Day at BPM Magazine with famed DJ Revolution and Kid Millionaire

LA shoot- behind the scenes

2006-11-17T16:18:00.000-08:00

While i was in LA i was able to sit in on a photoshoot for a online boutique. Even though all the pics look great and glamorous, this is what goes on behind the scenes.

Love the 80's

2006-11-16T11:59:00.000-08:00

Remember the 80's when they came out with the vest w/ speakers in it? Well, i found somebody who had one and I made him take it off just so I can take a picture of. It was like a rare artifact. Now what's cooler, speaker vest or and I pod?

Vapors/ BPM Office

2006-11-09T10:25:00.000-08:00

We got to visit the peeps at the Vapors and BPM Magazine to drop off Tru Youth's new tshirt designs. They were the first to feature us in a magazine. So we wanted them to be the first to check out our new designs. The office was very cool and laid back. They even had some of Buff Monster's artwork and toy up in their cubicles.

Just got signed

2006-11-09T09:55:00.000-08:00

Tru Youth just got signed to The Line Showroom who is famously known for discovering and representing Buff Monster.

This is Jon at the office of the Line Showroom with the Buff Monster panels behind him.

New T-shirt design of Buff Monster.

They also came out with a toy too!

The Gun Show

2006-11-06T19:47:00.000-08:00

We will be selling Rogue Status Tees. When we get back. We have very very limited number of colors and sizes. So if you want to reserve one email me at rosarioherrera@mac.com. Colors are white, black, red and pink.

Jon with YO (the creator of Rogue Status)

Embassy in Santa Monica!

2006-11-06T19:10:00.000-08:00

Look what we found in Santa Monica...Embassy! I know its not the same as the club but it was a trip to see.

We spent the afternoon walking around 3rd street promenade. Surprisingly I found more toys than clothes.

Here is a beautiful sunset.

From Santa Monica to Downtown

2006-11-03T10:50:00.000-08:00

We went to check out Undefeated in Santa Monica and walked around Main St. It was dope to see the boutiques and cafes that popped up on Main St. We also checked out Abbot Kinney in Venice which is transforming to a hip and trendy spot but still keeping that neighborhood feel. And we had to have their famous Abbot's Pizza.

In the afternoon we checked out New Mart and Cooper building in downtown LA.

Then we had an impromptu shoot in the elevator...

Before heading home we passed by FIDM.

Super Sleek

2006-10-31T10:32:00.000-08:00

Guess what the kind people at Adidas gave me?... The Superstar Sleek in Turquoise Ocean. They are super sweet and super fly. I haven't worn them yet cuz i'm planning on to rock them for my trip to LA. :)

Casuals

2006-10-29T06:20:00.000-08:00

I was at the Adidas office when something fresh caught my eye. It their Casual BB in baby blue. It was inspired by the mocasin design with suede material. On top of that, it was in one of my favorite colors...baby blue. I asked them why I haven't seen them in the stores and they said they might not bring them in. I think when i go back i might just have to swipe up this sample pair.

Japanese Animation

2006-10-26T19:46:00.000-07:00

When I was thinking about a Halloween costume for me and my brother, I wanted to do something different than the "ghost." Plus the party I was going to had an animation theme so I decided to ask my friend to have her cousin create a costume for me. This is what she whipped up.

The Perfect Ad

2006-10-25T06:43:00.000-07:00

oh yes he did!

2006-10-25T06:31:00.000-07:00

Super Shoot!

2006-10-20T21:43:00.000-07:00

Photographed by Charles Lu of Wildbunch
Styled by Rosario Herrera of Style Lab

Special thanks to Vicky Herrera for article.

Join the club!

2006-10-10T23:41:00.000-07:00

What's up Kid?

2006-10-03T00:53:00.000-07:00

New Hoodies from Kid Robot.

Team Manila Command Center

2006-10-03T00:50:00.000-07:00

Unbreakable

2006-10-02T08:02:00.000-07:00

The newly launched and hot t-shart brand Unbreakable is now available in the Team Manila store.

We love BPM Magazine!

2006-09-28T09:06:00.000-07:00

2006-09-03T10:47:00.000-07:00

Go Anthem

2006-08-14T08:54:00.000-07:00

JayZ for Water!

2006-08-09T20:48:00.000-07:00

Jay-Z, president of Def Jam Records, teamed up with the United Nations and MTV on Wednesday to get children involved in the fight against the worldwide water crisis.

http://www.washingtonpost.com/wp-dyn/content/article/2006/08/09/AR2006080901311.html

The bandana is taking over...

2006-08-06T19:55:00.000-07:00

It's time to Reed!

2006-08-06T07:00:00.000-07:00

Reed Space is one of the dopest stores in NY. Has the freshest brands and magazines.

Limited Edition Tees

2006-08-05T19:47:00.000-07:00

Volt In!

2006-08-05T02:40:00.000-07:00

Purple Power!

2006-08-05T02:37:00.000-07:00

Triple Five Soul Spring 2006

2006-08-05T02:34:00.000-07:00

Hot stuff this August!

2006-08-02T21:27:00.000-07:00

Shoe of the Month

2006-08-02T20:23:00.000-07:00

These are my favorite kicks for the month. I don't know why they are just hot! Check them out on www.denimandsole.com.

This is how we do!

2006-07-29T02:22:00.000-07:00

What a crazy week at Embassy. Not only did Big Boy in DJ E-man from Power 106 rock the house of 3,000 people last week. But the Black Eyed Peas and Pussycat Dolls also found their way to our humble abode.

Wednesday night, all the party animals and Fil-Ams in Embassy were treated to an impromptu performance by APL of their hit song Bebot. The crowd went bananas when they looked up to the dj booth and saw APL singing the song next to DJ Johnny Verse. With a packed house, it’s interesting that there were not enough cell phones up taking pictures and videos of the performance.

Thursday night, which is usually a quiet party night in the Embassy grounds turned out to be the most exclusive VIP party of the week. After the concert of the BEP, they decided to relax at Cuisine. But ofcourse there was no way this was going to be a relaxing night. Once they stepped foot inside, the bottles started flowing and the VIP sections was roped off. All the lucky ladies who were out that night got an up-close and personal experience with the group. And lets not forget one that one of the hot and stunning ladies from the Pussycat Dolls decided to join them for this outing.

Project/Pool Show in NYC

2006-07-29T01:57:00.000-07:00

I just came from the Project/ Pool Tradeshow in New York last week. All I have to say is this...it is definitely the coolest show out there. They showcased the freshest brands with thier new designs for Spring 2007. There were a lot of graphic tees and denims. I really didn't see that much all over print-BBC-type of stuff but I'ms sure its going to be big this fall and spring. From the 2 tradeshows, I thought Pool had more creative designs. The brands in Pool were younger and showed less in their collection but that doesn't mean that their creativity was lacking. They had a better connection to the street culture and it was reflected in their designs.

Spread the Love

2006-07-22T21:35:00.000-07:00

Love Thy Music- this is definitely THE hottest shirt that Tru Youth just released. Is it because that it connects with everyone regardless of age, race or background? YES. DEFINITELY. These tees have been flying off the shelves or in internet lingo "flying off the cyber shelves" since they started selling online at www.dopeusa.com. Tru Youth has also been getting a lot of love from the press being featured in Public Magazine (Miami) and Vapors Magazine this July. And just think...Tru Youth is only 6 months old. So keep spreading the love...

Love Thy Music (Red) by Tru Youth (www.dopeusa.com)

Adidas Gazelle Vintage (White/ Red)

Green with Envy

2006-07-22T21:30:00.000-07:00

Hip Hop Will Never Die by Tru Youth (www.dopeusa.com)

Nike Tennis Green

Oh Baby Blue...

2006-07-22T19:45:00.000-07:00

Could baby blue be the hottest color of the summer?

Cressette T-Shirt by Tru Youth (www.dopeusa.com)

Sneaker Freaker Cover Issue 8

Just Kickin It

2006-07-19T07:15:00.000-07:00

Tru Youth in Vapors Magazine

2006-07-19T07:12:00.000-07:00

Available on www.dopeusa.com

Toy Story

2006-07-19T06:38:00.000-07:00